Rebtel – Powerful competitor to … Skype?

One of my Swedish friends from Bond University got a job at Rebtel a couple of months ago. I have to say that I didn’t think about it more than that, even though I checked his blog a couple of times just to keep up with the general idea of New Media Marketing and the different sources he recommended.

However, I have to say that after trying Rebtel a couple of times the past 2-3 days I’ve become quite fond of the concept and idea that Rebtel has. This is the basic idea of Rebtel:

But there’s more to it, you can also make a Smart Call which is when the real savings really kicks in I suppose. Here are an example of rates (without using the Smart Call which basically makes it all free) from Ireland to Sweden: To Landline: EUR 0.012, to Mobile EUR 0.089. Of course you’ll pay the mobile operator’s cost as usual on top of these international fees. If you on the other hand make a Smart Call, you’ll only pay the mobile operator’s cost as you would if you called someone within your own country as normal.

Quite nifty.

Social Media Networking/Marketing

Talk about an explosion, it seems that Social Media Networking is still very much alive and hyped to the roof (the growth rate was estimated at +400% for 2007). But now, the first real battle has to be won. With growing criticism the last few couple of months towards how Social Media affects a brand – it will be interesting to see if some of the giants are forced out of the market because companies will start to re-evaluate their participation in Social Media Marketing, or if simply a lot of the Social Media sites (as in Social Web Applications) will start to focus more on what consumers write instead of businesses or newspapers. Of course, most of them are generated by user content, but a lot of the primary sources, such as a newspaper/magazine post is more often from a more trustworthy source than from someone like me – a wannabe blog journalist.

Of course, there are already a few sites that focus more on the U2U or C2C kind of aspect rather than the B2C side of things. But there still seem to be an overwhelming amount of Social Web Applications out there that doesn’t really provide a service which is needed. But again, who would have thought Facebook was “needed”?

I’ve recently tried out Reddit, Digg, StumbleUpon and Twitter and I’d have to say that StumbleUpon and Twitter are the only sites that I found somewhat cool and useful. It’s a great way to find new sites and resources that might be of interest to you, as well as get real-time news and updates of course (Twitter). Digg might be half useful, but if you already use an RSS-reader it’s utterly overflow I suppose.

Who’s here to stay and who will have to go?

Cloverfield, Matt Reeves is a genius!

I just watched Cloverfield, after all I’ve read you can say my expectations were off the roof, and I’d have to say that I completely agree with people saying it was a breath of fresh air to the movie industry! Even though these kind of “documentary” style movies have been existing for a while (having been jump started by The Blairwitch Project) it’s good to see one with a slightly different budget than the other cheap stories we’ve seen in the same area.

Even though I’m not completely sure what the budget was, you’d have to give the guys working on the marketing an extra pad on the shoulder for the fantastic viral campaign they pretty much launched without even knowing so.

Not great, but cool.

Kunskapens dag

“Vad kan vi svenskar om Asien?”